Chatime

Chatime is one of the most successful Asian drinks in the world, specialised in traditional Taiwanese bubble tea and operating in 30 countries, unique concept of making Tea healthier and refreshing, a top-grossing beverage brand.

Client's goal

Chatime wanted to celebrate the 1st year anniversary of their store, promote their 2 for 1 offer, increase in their app downloads, and outreach to new customers.

Our solution

After identifying the best catchment areas, we had educated our Brand Ambassadors with the effective taglines of the Brand.

Then, we assigned our Brand Ambassadors to those locations. We had asked our staffers to hand out the flyers to the pedestrians by being vocal and smiling.

Additionally, to make sure our Staffers worked effectively; we hired a Spot Checker to supply our Promotional Staffers with flyers, and to make sure they are on their spot, and working as effectively as possible.

Results

Our Client was very happy with the work done. Please see below the email about the satisfaction from the Chatime’s Head of Marketing.